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 China Wood Industry Network

"Think twice before you do" wooden door investment needs to go hand in hand

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Wooden door as the last bucket of "gold" in building materials home, in recent years, a large number of investors flocked to. Panpan Mumen, a door brand, thinks that it has attracted many other building materials industries to enter the market and try to get a share of it. All these show that the joining of wooden doors has unlimited potential. With the rapid development of wooden door industry, the desire of investors to join in has been enhanced.

However, some dealers can make a lot of money by joining wooden doors, while others can only get a little bit of "leftovers", and even worse, they can't get their money back. In addition to the operation ability of dealers, the brand should be carefully selected to avoid the risk of joining in.

There are often some advertisements such as "zero fee joining, one year cost recovery", etc. Under the attack of these advertisements, some people think that the entry threshold of franchise market is low, and it doesn't need too much capital investment to get over the "boss addiction". Mumen.com reminds investors that this kind of propaganda means fundamentally does not conform to the characteristics of franchising. In the process of franchising, no matter how big or small the brand is, any franchisor can not guarantee that the franchisee will definitely make profits after joining in. Therefore, before deciding to join the franchise mode, the franchisee should have a full understanding of the franchiser and should not be blinded by those unrealistic false advertisements.

Many wooden door agents have great "ambition" in the early stage of joining Mumen. They want to include all industries. They want to increase the product types of exclusive stores without certain influence and operation experience in the local area, and finally lose all their efforts. In the initial stage, a dealer should position himself as a professional agent, so that he can concentrate on making an agent's product more refined, specialized and good, and can also achieve good benefits.

Many dealers want to join some wooden door enterprises with great brand influence, but they don't find their own positioning. Many wooden door enterprises with brand influence in the national investment layout have tended to a saturated state, it is difficult to enter again. Secondly, some big brands also have requirements for franchisees. Just like the recruitment of employees, it is a two-way selection process. It is difficult to find a suitable wooden door enterprise cooperation if we pursue big brand blindly.